Sponsorship Opportunities
Boost Customer Engagement and Word-of-mouth Across Multiple Touchpoints
Sponsorship amplifies your brand while showing support for Colorado’s independent journalism, music and cultural programs.
Surround your message with credible content and amplify your marketing reach on-air and digitally across CPR News, CPR Classical, Indie 102.3, KRCC, and Denverite, reaching areas where more than 90% of Coloradans live.
Our Sponsorable Brands
CPR News delivers in-depth, insightful, and impartial news and information from around the world, across the nation, and throughout Colorado, connecting it to our community.
CPR Classical explores thoughtfully curated music, focusing on Colorado’s classical community and providing context to meaningful works from past to present.
Indie 102.3 takes listeners inside the world of new and independent music, helping them discover up-and-coming artists and highlighting Colorado’s local music scene.
Operated by Colorado Public Radio and Colorado College, KRCC super serves Southern Colorado with local news and a mix of programs produced by NPR and CPR.
Denverite is an online news source dedicated to Denver’s curious and concerned.
Our Sponsorable Platforms
Radio
We help craft the perfect broadcast messages that resonate with our audiences. CPR records and produces your message, eliminating production costs.
Hear Sample Messaging
Download Our Media Kit
Digital
Maximize visibility with digital display banners across CPR.org and Denverite.com.
Download Our Media Kit
Streaming
Gain prominence at the start of news, classical or indie music streaming sessions with unskippable audio pre-roll messages.
Hear Sample Messaging
Download Our Media Kit
Newsletters
Each CPR brand’s newsletter builds rapport with fans. Display ads can boost broadcast campaign memorability, build daily frequency and drive traffic to your site or business.
Download Our Media Kit
Podcasts
Sponsorship of Colorado Matters, Real Talk and other CPR podcasts puts your message in front of influential consumers at home, work and play.
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Events
Generate brand awareness, and network while demonstrating support for community events, concerts, educational forums and more.
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Sponsors Get Results
CPR’s audience comprises trendsetters and influential consumers who are perfect for your marketing efforts. They actively support businesses that partner with their trusted local source for NPR, helping spread your message across their personal and professional circles — boosting brand credibility and reach.
84%
take action in response to a public radio sponsorship message1
68%
prefer to purchase products and services from public radio sponsors1
72%
hold a more positive opinion of a company that supports public radio1
What Our Sponsors Are Saying
“The way CPR presents is smooth, comfortable, and memorable, so we don’t get lost in a wall of screaming commercials. Due to the airtime last October and November, we have closed over $10,000 in revenue and have three times that in the pipeline.”
- Garry Duncan, Owner,
Leadership Connections
Discover the Impactful Reach of Colorado Public Radio Sponsorship
We’re here to help you reach your marketing goals. Connect with us today to promote your business across our multiplatform ecosystem of:
- On-air messages
- Streaming
- Newsletters
- Banner ads
- Podcasts
- Events
- And more
Sources:
- Kantar / Lightspeed Research, NPR State of Sponsorship Survey, June 2023